Martha O'Leary
Director of Brand Communications and Marketing
518-580-5740 | moleary@skidmore.edu
Martha’s responsibilities include developing and implementing a creative marketing and sales strategy for branded apparel, souvenirs and general merchandise; creating and coordinating brand promotion opportunities on campus and elsewhere, including Skidmore Shop pop-up stores; strategic placement of branded products at major events; ensuring consistency in branding and graphic identity; and developing and maintaining relationships with representatives of key internal and external constituencies.